• Client: Studio W
• Project: Recreate Logo & Business Card
• Location: Shanghai, China.
Studio W was created to bring people and gastronomy together. Events are held to provide culinary experiences like private dining by Michelin star chefs. A new logo and business card was needed to elevate the brand to be more luxurious and a befitting affair.
A simple approach was designed to incorporating the use of a ‘sticker’ logo. The use of S (Studio) slanted sideways creates a unique symbol with the W. Very modern and easily adaptable to all of the devices & platforms. A thyme branch extends out, enticing the audience.